Organize Your Site To Maximize Conversion
In order to maximize your conversion rates from paid advertising like PPC, you need to organize your site and design properly to target the right experience using a conversion funnel and targeted landing pages.
This presentation will give you some of the best practices that I have learned from AB & Multivariate testing to maximize conversion [...]
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White paper downloads are great for landing pages
Landing pages are a great way to monetize web traffic to your website. I recommend giving your visitors something in return for filling out a form. It can be as simple as a free white paper or ebook. Ask for your visitor’s information in a lead form and then they can download a PDF on [...]