Quiz Landing Page Design
What do you think of this quiz landing page design we created in 2009? The page is kept really simple and clear to show visitors where to click and lead to the finish line. Over, the feedback was that the page was working really well.
Simple Quiz Landing Page Design
You can see the entire conversion and [...]
Continue to read article »
AB Testing Tip: Small Design Changes = Success!
I have been doing Website AB Multivariate Testing for over 7 years. The consistent result is that small design changes make the biggest difference to improve your ecommerce and lead generation conversion rates. Most of the AB & Multivariate Testing is on landing pages, sales funnels and the ecommerce checkout process. In many cases, I [...]
Continue to read article »
Mentioning conversion rate optimization gets me excited
I am addicted to HDTV. One of the channels that I love to watch is MojoHD. The show Start-Up Junkies is a documentary of an online business trying to get off the ground. I was pleasantly surprised to hear them say that they needed to improve their ecommerce sign up process. Yes, they mentioned conversion [...]
Continue to read article »
Sales Funnel Design and Development
Sales (conversion) funnel design and development is key to any online marketing strategy. Driving your website traffic to an isolated user experience will improve the amount of leads (emails) captured and optimizes your conversion rate. Here is a example of how the sales funnel should be a core part of your website.
This type of direct [...]